Packaging
Nature’s Way Kid’s Vitamins
Packaging & Brand System
Led the design of a multi-SKU kids vitamin line, building a cohesive packaging system that balances kid-friendly appeal with clear, parent-focused communication.
Packaging system design
Label layout within regulated supplement guidelines
Color-coding and visual hierarchy by benefit
Illustration, pattern, and icon development
Print-ready production and vendor handoff
Outcome
A flexible, scalable kids line with strong shelf recognition and clear benefit navigation across SKUs.
“Angela is such a joy to work with! She is talented, flexible, open to suggestions and brings phenomenal creative ideas to the table.”
– Reed Dunn, Former Nature’s Way Co Worker