Kid’s Vitamins‍ ‍

Built a cohesive packaging system that balances kid-friendly appeal with clear, parent-focused communication.

Nature’s Way Kids vitamin line, was developed as a new extension of the brand. The goal was to create something that could stand on its own, but still feel connected to the larger system.

Print-ready files

I took the lead on refining the visual system and building out the packaging across the full product line. I focused on creating consistency in color, type, and layout while still giving each product its own identity.

Illustration, pattern, & icon development

Digital Mock Ups

This project was a balance of collaboration early on and ownership in the final stages. It pushed me to think not just about a single design, but how everything works together as a system across multiple products and touchpoints.

Social Media